About 1.2 M British tourists will probably choose Bulgaria as their Holiday destination in 2008, James Knight, Managing Director of leading property specialist Knight International said at Bulgaria's key annual tourism event, Bulgaria Dream Area ( http://www.bulgariantourism.com ).

The number of Brits visiting Bulgaria has been steadily rising since 2002, when they numbered 100,000 to their current count of 400,000 for 2005, Knight said, adding that he expected an even greater rise in the upcoming years.

Bulgaria has finally entered the Brits' "comfort zone", Knight explained, and along with countries like Spain, Portugal and Italy, it is a country they now know a lot of good things about.

The British nation is one of holidaymakers, and Bulgaria is yet to see a huge wave of tourists, Knight predicted. In his words what limited the number of tourists now was the lack of cheap means of transportation.

As soon as more low-cost airlines start flying from the UK to Bulgaria, the latter will see a wave of independent travelers, he added. They are the ones who prove more lucrative, because all of their holiday money enter the country, instead of going to foreign tour operators.

To that effect, Knight urged all Bulgarian companies in the sphere of tourism to do their best to help the low-cost air carriers establish good business relations with Bulgaria.

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