Britain's vainest man, multi-millionaire Scott Alexander, is arranging a deal to buy an entire Bulgarian town, Sunday Mirror reported.
The rich man, who has spent a fortune turning himself into a bronzed, but balding Adonis, reportedly intends to rename the town after him - Alexander.
The price of the deal was disclosed to be GBP 3 M.
The 31-year-old man earned himself the fame of Britain's vainest man after spending GBP 55,000 on a new set of teeth and forking out GBP 2,000 a year on Botox. His latest "miracle" defence against ageing is a GBP 100,000-a-year growth hormone programme, which he hopes will keep him alive until he's 140.
Scott estimates he has spent GBP 500,000 on his looks since he took up training as a weedy 19-year-old law student.
He made his millions by advising the super-rich on how to obtain the ultimate body and luxury lifestyle.
"If you move in circles with the big players, you've got to step up to the plate," says Scott, who spends GBP 300,000 a year on clothes - excluding jewellery.