Bulgaria's EU Commissioner designate Meglena Kuneva told the Financial Times her strategy will be inspired by Leonardo da Vinci's Vitruvian Man.

Explaining her plans for enhancing consumer protection Kuneva has made it clear she intends "to put the citizen, the consumer, at the center of the universe".

"At first glance there could be a contradiction between business and consumer affairs," Meglena Kuneva told FT.

"Really it's about the ying and the yang, to make a perfect circle. Consumer protection is really about market failures; the market exists for the consumers, not for the market itself."

The fact that the European Parliament has acquiesced to the two new appointment does not, however, mean that the pair are poised to implement their respective visions, FT pointed out.

Meglena Kuneva has made a clear case for the importance of evolving consumer protection regulation to befit an age of cross-border transactions and international service providers. If she treads on the toes of the environment and internal market commissioners occasionally, it will be to ensure that the voice of the little man is heard amid the clamour of business lobbyists.

Earlier this week the committees of the European Parliament that oversee the policy areas to which the two new commissioners from Bulgaria and Romania will be assigned gave their blessing to Meglena Kuneva and Leonard Orban.

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