Bulgaria Telecom Vivacom Set to Enter TV Market
Bulgarian telecom company Vivacom is set to offer its subscribers TV as an additional service, putting it in direct competition with cable operators in the country.
Vivacom announced Tuesday that by the middle of 2010 the TV system will be available to its clients, however they refused to comment further on their plans.
Vivacom will become the second telecom company following M-Tel to enter the TV market. M-Tel launched their IPTV television service Quarto.
The TV sector is thus becoming increasingly competitive – especially following Bulgaria's top cable providers Eurocom and CableTel’s merger to form Blizoo earlier in the year after the acquisition by Swedish investment fund EQT V.
Sweden-based private equity firm EQT acquired the two major cable TV and Internet operators in a EUR 210 M deal at the end of October last year and merged them to form the country's biggest cable operator.
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