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The new logo of bTV will kick off December 1, 2009.
Buglaria's largest private television station bTV will not be sold before January 2010.
This has been announced by Bulgarian media expert Krassimir Guergov, who is bTV’s consultant, in an interview for the Trud Daily.
Guergov says he would bet EUR 1 M that the largest Bulgarian private station bTV, which is owned by the Australian media tycoon Rupert Murdoch, would not be sold before New Year’s.
There have been reports for more than a year that bTV is on sale, which have resurfaced recently as the TV station announced last week the launch of its new design starting December 1, 2009.
According to unconfirmed reports, the most likely buyer of bTV is the American company Central European Media Enterprise of US billionaire Ronald Lauder, which already owns two Bulgarian cable TV channels – PRO.BG and RING TV.
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