
ProMobile President Y.Genov voiced the company’s ambitious business plan for the period 2004-2007, worth EUR 15 M. The importer of Renault and Dacia for Bulgaria expects to double sales in 2004 y/y. Photo by Gergana Kostadinova (novinite.com)
ProMobile, official importer of Renault and Dacia for Bulgaria, expects to double its sales in 2004 as compared to the previous year, representatives of the company announced at a press conference on Monday. The projections are part of the company's ambitious business plan for the period 2004-2007, which is worth EUR 15 M.
Diversifying Renault product portfolio since the middle of 2003 is the main reason for increasing the sales by an average of 55% in the second half of last year, ProMobile President Yulian Genov, explained.
Importers also pin their hopes for increased sales on the new design of Dacia.
ProMobile saw an over 3.5% increase in its Renault sales in January 2004 as compared to the same period last year. Producers expect the market of new automobiles to see a significant growth following the decision of the government to limit the imports of pre-owned vehicles.
In the opinion of Genov the general trend is for increasing the number of sold automobiles.
ProMobile investment program is supported by the main banks, serving the company, and envisages the building of a network of modern sales-service centres. The construction of the centres in Sofia and Plovdiv will start as early as 2004.