M3 Communications Triumphs in Bulgaria's PR 'Bright Awards'

Business | April 12, 2011, Tuesday // 14:03
Bulgaria: M3 Communications Triumphs in Bulgaria's PR 'Bright Awards' M3 Communications Group CEO Maxim Behar (middle) poses with the "PR Agency of the Year" BAPRA Bright Award 2011 together with M3 Communications employees. Photo by M3

M3 Communications Group, Inc, has won the big prize at BAPRA Bright Awards 2011, Bulgaria's most prestigious PR contest judged by top-class international experts.

M3 Communications Group, Inc, the largest Bulgarian PR agency, triumphed Monday night with the "PR Agency of the Year" award at the glamorous ceremony in the Sheraton Sofia hotel organized by the Bulgarian Association of PR Agencies (BAPRA).

"I am proud of this recognition not only because the award winners were selected by a jury including the best international PR specialists. I would like to thank our wonderful team and our numerous clients. And the most important thing is: we've got greater achievements ahead of us," Maxim Behar, CEO of M3 Communications Group, Inc., declared upon receiving the top prize at the BAPRA Bright Awards 2011.

Late Monday night it became known that two of projects of M3 Communication Group, Inc, "Cross Safely with Postbank" and "For Women and Science" of L'Oreal and UNESCO have reached the finals of the finals of the Sabre Awards, the world's largest and most sought after public relations awards competition which recognizes Superior Achievement in Branding and Reputation in North America, EMEA and the Asia-Pacific region.

A total of 25 PR agencies with a total of 65 projects and campaigns participated in the second edition of the BAPRA Bright Awards 2011. In comparison, the 2010 edition of the BAPRA Bright Awards features 22 agencies with 59 bidding projects.

The BAPRA Bright Awards jury is chaired by the world's most renowned PR analyst Paul Holmes, founder and CEO of the Holmes Report, an editor and publisher with more than 20 years of experience in analyzing PR techniques and providing PR counseling.

BAPRA Bright Awards is the first PR contest in Bulgaria with a jury made up of international judges. In addition to its Chair Paul Holmes, the jury features experts from the USA, UK, Romania, Germany, Slovakia, Denmark, Finland, the Republic Republic, France, Russia, and Belgium, including influential figures in global PR and members of the International Communications Consultancy Organization (ICCO).

Bulgaria's largest PR company M3 Communications Group, Inc., is an associate of the largest Public Relations & Public Affairs company in the world - Hill & Knowlton, part of WPP Group Plc.

The CEO and founder of M3 Communications Group, Inc., Bulgarian businessman, PR expert, and former journalist Maxim Behar is the Chair of the Bulgarian Association of PR Agencies (BAPRA), and a member of the board of the International Communications Consultancy Organization (ICCO), the most prestigious global organization of PR associations, as well as of dozens of Bulgarian and international business associations.

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Tags: BAPRA, BAPRA Bright Awards, Maxim Behar, PR, public relations, Paul Holmes, ICCO, M3 Communications Group
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