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German 'Plus' Chain to Open New Bulgaria Retail Store

Business | November 17, 2009, Tuesday

Bulgaria: German 'Plus' Chain to Open New Bulgaria Retail Store
German Plus retailer opens its eighth Bulgarian store in the town of Radnevo. Photo by BGNES

The German "Plus" chain will officially open its eighth Bulgarian retail outlet on Wednesday evening, in the town of Radnevo, close to Stara Zagora.

The new store will be open to customers on Thursday. The retailer has already opened stores in Bulgarian towns such as Pernik, Sevlievo, Silistra and Vratsa.

The company plans to expand to another 15 Bulgarian towns by the end of 2009. They have already invested BGN 150 M in Bulgaria, and this is set to increase to BGN 210 M, along with the creation of over 300 new jobs.

"Plus" is a chain of discount retail stores, typically of 1 000 – 1 200 square meters, offering a wide range of own-label goods specially produced in Bulgaria and other European countries, and specifically targeted at the fast turnover market sector.


Tags: Plus stores, retail outlet, Germany, Bulgaria, Radnevo, Stara Zagora, investment
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