Bojinov Makes Fresh Celebrity Move

Society | July 11, 2006, Tuesday // 00:00
Bojinov Makes Fresh Celebrity Move Valeri Bojinov’s football career might not be at a peak, but Bulgaria’s show business loves him nevertheless. The new recruit of Juventus will be promoting a lifestyle magazine on TV. Photo by Sanoma Bliasak Bulgaria

Bulgaria's Valeri Bojinov has made a fresh move to prove he is just as infatuated with celebrity lifestyle as with football.

Right in the midst of a deal that sent him from Fiorentina to Juventus, the young striker found the time to star in an advertising video.

The spot will hit Bulgarian screen later this month to promote a new lifestyle magazine.

In the video, Bojinov keeps company with beautiful Evgenia Kalkandzhieva, organizer of the Miss Bulgaria contest.

Just several months ago, the former football whiz kid ended up in a pop-folk clip with silicone-prettified Alisia. Soon it emerged that the two were having a love affair, and much of that was showing through in the spicy video.

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