Michelin announced today its plans to Bulgaria at a special press conference, first corporate in the country ever. M. Weiller, Central and Eastern Europe Michelin director explained the strategy in the region of the billions-dollar tyre producer, one of the biggest in the world. After several extremely successful aquisitions in Poland, Hungary and Romania, Michelin intends to enlarge commercial activity in Bulgaria and to increase its sells, Weiller said. Two commercial representatives were recently appointed for Michelin in Bulgaria - for the car and truck tyres separately.