Fashion Brand H&M to Open 1st Bulgaria Store in Sofia's Serdica Center

Business | December 13, 2011, Tuesday // 12:58| Views: | Comments: 0
  • Send to Kindle
Bulgaria: Fashion Brand H&M to Open 1st Bulgaria Store in Sofia's Serdica Center H&M has over 2,300 stores in 41 countries. File photo

Renowned fashion brand H&M will open its first store in Bulgaria in the spring of 2012, representatives of the company have confirmed.

The first H&M store will be located in Sofia's Serdica Center shopping mall and not in The Mall, as it was initially announced in September.

H&M's Serdica Center store is also set to be the company's largest project in Bulgaria, as it considers opening several other stores in the country, dnevnik.bg informs.

In October, it was reported that H&M's Varna store will be located in the Black Sea city's Grand Mall and its area will slightly exceed 2 200 square meters.

H & M Hennes & Mauritz AB (operating as H&M) is a Swedish retail-clothing company, known for its fast-fashion clothing offerings for women, men, teenagers and children.

It has over 2,300 stores in 41 countries and as of 2011 employed around 87,000 people.

Business » Be a reporter: Write and send your article
Tags: Hennes & Mauritz AB, The Mall, retail, H&M, fashion, serdica center
Expats.bg All Are Welcome! Join Now!
Advertisement
Advertisement
Please, log in to post a comment.
» To the forumComments (0)
Bulgaria news Novinite.com (Sofia News Agency - www.sofianewsagency.com) is unique with being a real time news provider in English that informs its readers about the latest Bulgarian news. The editorial staff also publishes a daily online newspaper "Sofia Morning News." Novinite.com (Sofia News Agency - www.sofianewsagency.com) and Sofia Morning News publish the latest economic, political and cultural news that take place in Bulgaria. Foreign media analysis on Bulgaria and World News in Brief are also part of the web site and the online newspaper. News Bulgaria