Major TV Channels to Air Reportages on Bulgaria Tourism

Business » TOURISM | December 10, 2010, Friday // 15:12
Bulgaria: Major TV Channels to Air Reportages on Bulgaria Tourism Eurosport will send a TV crew to Bulgaria to explore the opportunities for skiing and snowboarding. Photo by BGNES

The major TV channels National Geographic, Eurosport and Euronews is sending TV crews to Bulgaria to shoot reportages on tourism in the country, the Bulgarian Economy Ministry has announced.

The visit of the international journalists is organized through a project for advertising the tourism industry in the country and is financed by the Operational Program “regional Development.”

The National Geographic crew has already arrived to Bulgaria and is working on reportages on the culture tourism and is filming the St. Alexander Nevsky Cathedral and the National Institute of Archaeology and Museum in Sofia, the Nativity of Christ Church in the village of Arbanasi, the Old Town of Plovdiv, the Thracian Tomb of Kazanlak, and the Etar Architectural-Ethnographic Complex near the city of Gabrovo.

The four reportages will be aired on National Geographic throughout 2011.

So far Eurosport has presented four reportages on the opportunities Bulgaria provide for golf, horse riding, biking and rock climbing.

In January, another Eurosport TV crew will arrive to Bulgaria to work on presenting the ski and snowboard opportunities in the country.

Euronews will film Bulgarian cities for its “Metropolitans” program, the Bulgarian Economy Ministry has announced.

As of September 6, Bulgaria has been advertised as a year-round tourist destination on Euronews, Eurosport, National Geographic Channel and Discovery Channel.

However, the international tourism advertising campaign, and especially the choice of the international TV channels to advertise Bulgaria as a tourism destination, has suffered criticism by tour operators.

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Tags: Bulgaria, tourism, National Geographic, EuroNews, Eurosport, Discovery Channel

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